Thursday, August 21, 2014

Erica Jones, CEO (CrafterExtraOrdinaire) of The Crop Shop

Erica Jones is one of my real life heroes. Despite her petite size, she has the vision and heart of a giant. The NJ-based, Rutgers University graduate landed a sweet, high paying job for a Fortune 500 company in NYC after graduation but eventually walked away from it to follow her dreams. It was a simple enough dream of being able to be a mother to her young child while earning a living doing work she loves. So she took her savings and opened a scrapbooking boutique in the hip and happening town Hoboken, NJ. Business took off and she had the luxury of creating a healthy work/life balance. Dream come true, right? Well, not exactly...
When Hurricane Sandy hit, her business was completely and utterly demolished. Totally destroyed. Did she close the door on her dreams and go crawling back to Corporate America, though? Absolutely not! Erica Jones rebuilt The Crop Shop and is now, after 5 years running a successful business, on the verge of expansion. She is terribly modest and her interview below may disguise the fact that she's a super hero but don't let her modesty fool you.
Erica Jones ROCKS.

My name is Erica Jones and I am the Owner of The Crop Shop located in Hoboken, NJ. 
WHAT DO YOU CREATE? I would consider myself a multi-media artist. I love to work on canvases and in journals, but I also find myself creating a lot of functional pieces too, such as tables, chairs, and bookcases. I’m probably more of a crafty carpenter!
HOW DID YOU GET STARTED ON YOUR CREATIVE PATH? I began taking pottery classes at the age of 7 years old. I made vases and plates that my mother still has to this day! I’m pretty sure that was my only structured instruction. I just continued to work on my craft because it was a source of comfort and relaxation to me. Around my college years, I began getting into scrapbooking, which was the inspiration for starting my own scrapbooking business. I opened TCS in December 2009, first starting as a scrapbook studio, and then transforming to an all around Arts & Crafts studio a couple years later. 
WHAT INSPIRES YOU TO CREATE? I am inspired by all things beautiful and different… oh, and the color turquoise! I love experimenting with different mediums and I am usually inspired by the desire to have things on display within my own home or a determination to use a material or medium I have never used before. 
HOW HAVE YOU BEEN ABLE TO MAKE A LIVING BY BEING YOUR AUTHENTIC, CREATIVE SELF? I make my living by inspiring and teaching others to love the creative process too. I teach classes and run workshops, hoping to inspire the next generation of artists and creators! 

WHAT NEW PROJECTS ARE YOU WORKING ON? I am currently expanding my studio to become an Art CafĂ©, a place where people can convene and create in the same space. 
HOW CAN PEOPLE FIND & SUPPORT YOUR WORK? TCS can be found online at, on FB at on Twitter at or by visiting us at 720 Monroe Street, Hoboken,NJ 07030.

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